relevance of societal marketing to mining companies in ghana
 

Relevance Of Societal Marketing To Mining Companies In Ghana

Impact of Mining Sector Investment in Ghana -...

http://www.saprin.org/ghana/research/gha_mining.pdfFile format:Adobe PDF

The resurgence in the mining industry in Ghana since 1989 cannot be ... The historical importance of mining in the economic development of Ghana is ... other sectors, as well as the environmental and social impact of mining sector ... takes stock of the level of women's involvement in mining, marketing and peripheral,.

Social marketing: an overview of approach and...

http://www.ncbi.nlm.nih.gov/pmc/articles/PMC2563440/

This paper reviews the applicability of commercial and social marketing to teen ... to buy products, switch brands, and talk favorably about a company's product. ... Click it or ticket, a program that demonstrated the importance of primary seat belt ... were increased in Madagascar from 46% to 68%; in Ghana from 68% to 79%; ...

Corporate Social Responsibility Examples |...

Can Corporate Social Responsibility Sustain Development? ... Although the impacts of large-scale mining companies' CSR programs is difficult to ... For example, in Ghana, community health facilitators who were trained with the support of ...

Social Responsibility Practices in the Marketing...

Microfinance companies provide loans and other facilities like savings, insurance , and ... about the social responsibility practices of microfinance companies in Ghana, ... A. (1999) Perceived Importance of Ethics and Ethical Decisions in Marketing. ... S. (2015) Corporate Social Responsibility Activities of Mining Companies: ...

Political Economy of the Mining Sector in Ghana -...

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mines, are substantial, while transfers from the sector to the economy as a ... particularly given the high expectations from mining in segments of the Ghanaian society. ..... the marketing arrangements for diamonds, and legalization of small- scale .... The mining sector's importance to the country's economy is not adequately ...

A Contextual Review of the Ghanaian Small-Scale ...

http://pubs.iied.org/pdfs/G00722.pdfFile format:Adobe PDF

The Precious Minerals Marketing Corporation (PMMC). 8 ... the socio-economic importance of the industry is examined with particular reference to employment and earnings. The environmental impacts of small-scale mining in Ghana are .... perception of men playing a more prominent role in society — African women ...

The Need For Corporate Social Responsibility - ...

Dec 16, 2009 ... Corporate social responsibility (CSR) is also known as corporate citizenship, ... corporate responsibility, global citizenship, and corporate social marketing. ... The Ghana Chamber of Mines also defines CSR as the broader ...

Ethics and the Gold industry: from Ethical...

The gold mining industry's response to a growing reputation problem has been ... John Childs travelled to Ghana to investigate the reality behind the CSR rhetoric. ... Is CSR just a useful marketing tool that makes it attractive for potential ... In short, are Newmont (and other gold mining companies) less focused on the ' social ...

Corporate Social Responsibility in Ghana -...

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Abstract. Corporate Social Responsibility (CSR) an ethical, non-legislative, non- forcing approach to promoting responsible ... Key Words: Corporate Social Responsibility, Africa, Ghana, Mining Industry. ..... Green marketing, Longman; London.

communications & sustainability in the mining...

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how mining companies utilize communications strategically .... handful of companies are incorporating marketing, social ... a company. For example, in Ghana, Newmont began ... areas of importance to both the company and the community.

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